Emporium Creativo™- our capacity to understand cultural differences and similarities is what makes us unique
When targeting audiences of specific nationality, background or ethnicity or aiming to reach ethnic groups which might have otherwise been left out of your campaign, it is important that you work with professionals who understand cultural differences and similarities that make a particular group unique and can help you tap into desires and aspirations of its members.
With its roots in media and the entertainment industry, Emporium Creativo™ sources creative talent from around the world to deliver marketing campaigns, PR and communication strategies for targeting ethnic minorities in Europe and North America, in particular Hispanic, Afro-Caribbean and Asian.
We are aware that it is sometimes too easy to use catch-all approach or rely on past stereotypes when trying to reach ethnic audience. Our creative talent has the necessary experience and ethnic background to ensure that campaigns are designed with consideration for national and ethnic sensitivities. Our strength is that when it comes to ethnic minorities we know how to communicate.
Emporium Creativo™ casts Hispanic talent for clients through its sister agency, Take31™, which also promotes some of the most successful Latin American and Spanish artistes based in Britain. Latinos are one of the fastest growing ethnic minority groups in the developed world, with estimated 43 million living in USA and 6 million in Europe, of which one million in the UK.
